Starting Point: Desire to connect Organic farms around the world with like minded travelers.
Organizing strategy: Create a global community and exchange where volunteers can connect with host Organic farmers.
Tools: Website with step by step process for WWOOFERS(Volunteers) to access and connect with Host farms. And step by step process for Hosts to list their farms and receive WWOOFERS.
Outcomes: 45 years of volunteer travelers being connected with thousands of Organic farms in over 100 countries helping to build a sustainable global movement centered around organic agriculture and educational exchange.
“ABOUT WWOOF
Want to live and learn on organic farms worldwide? Want to share your life with other like-minded people?
WWOOF is a worldwide movement linking volunteers with organic farmers and growers to promote cultural and educational experiences based on trust and non-monetary exchange, thereby helping to build a sustainable, global community.
As a volunteer (or WWOOFer as we call them) you will live alongside your host helping with daily tasks and experiencing life as a farmer.
As a host farm you will open your home to receive visitors from your own country or abroad who want to connect with the land and support the organic movement.”
Prime resource : http://wwoof.net/#wwoof